International Journal of Education and Development using ICT

International Journal of Education and Development using ICT > Vol. 12, No. 1 (2016)

Improving institutional report card indicators

Veronica F McGowan, Oklahoma University Supercomputing Center for Education & Research, USA

Abstract
Institutional report cards are increasingly being used by higher educational institutions to present academic outcomes to external audiences of prospective students and parents, as well as program and institutional evaluators. While some prospective students are served by national transparency measures most users mine information from the institutional web site, so even institutions at the bottom of the comparison spectrum need to manage their information dissemination to fulfill audience needs. An analysis of the Web-published institutional report cards and transparency reports of a representative sample of 82 American higher educational institutions yielded results which influenced the development of a taxonomy for institutional report cards for higher educational institutions. Keywords: institutional report card, accountability indicators

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